Physical Software is a new Portland, Oregon based software developer devoted to building touch-based applications for mobile computing platforms. Development efforts are presently focused on applications pertaining to real-world applications.
For instance our new app for iOS (iPhone/iPod/iPad), Angle of View, applies to the real-world as it tells actual distances and sizes in the physical world based on user input.
We also like the word "physical" because the software can be touched and manipulated physically.
More information can be found at: http://www.physicalsoftware.com/